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At WMC Global, we set the wireless industry standard for in-market monitoring of PSMS programs and advertising for products such as ringtones, wallpapers, games, videos, text alerts, and chat. Wireless carriers depend on us to help protect them from legal and operational liabilities and safeguard their customers from deceptive advertising, poor quality services, and fraud. Industry associations look to us to protect the PSMS environment and consumer community, by upholding established standards.

How do we do it? By intercepting advertising creative in market, auditing it against carrier-specific and industry standards, reporting our findings to our carrier and industry association clients, and assisting those carriers with standards enforcement. In fact, our market-savvy media analysts and consultants know better than anyone who’s doing what in PSMS advertising across all media—newspapers, magazines, radio, and TV as well as the “Wild West” of PSMS advertising, the Internet. Ultimately, WMC Global delivers the credibility, expertise, and consistency critical to maintaining order in a burgeoning wireless marketplace.

 
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